A Beginner's Guide To:
UNLOCKING
VIDEO CONTENT
Yes. Everyone's buzzing about content and everyone's buzzing about video. But where do you begin? Our guide will get you through the basics.
It's Light!
It's Awesome!
(We're far from being academic)
(Packed with the best videos ever)
So what's in there?
The whole shebang, nutshelled to a 30 page guide. We share our knowledge with you, so when you decide to start creating your own video content, you’ll be able to make smarter decisions.
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Research
Defining Business Goals, Target Audience & Messages
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Creative
Storytelling, Video Structure, Triggers & Viral
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Production
Increasing ROI, Choosing Production Partners & DIY Videos
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Distribution
Breaking the Net. Web, 3rd Party & Mobile Platforms
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Performance
Monitoring Key Success Metrics
16
Winning video mechanisms from the world's top brands
4
Facebook & YouTube tips to optimize video reach
Video means business.
Making a video is easy. Making a video that will drive real business results - That's a challenge. That's why this guide was written.
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